Book Title: Decisive
Description: The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions--in our lives, careers, families and organizations.

In Decisive, Chip Heath and Dan Heath, the bestselling authors of Made to Stick and Switch, tackle the thorny problem of how to overcome our natural biases and irrational thinking to make better decisions, about our work, lives, companies and careers.
 
When it comes to decision making, our brains are flawed instruments. But given that we are biologically hard-wired to act foolishly and behave irrationally at times, how can we do better? A number of recent bestsellers have identified how irrational our decision making can be. But being aware of a bias doesn't correct it, just as knowing tha...
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Bibliographic Information
Publisher(s): Random House of Canada
Publish Date: 2013-03-26
Book Pages: 320
Industry Identifier: ISBN_10: 0307361144
Subjects: Business & Economics / Economics / General • Business & Economics / Decision-Making & Problem Solving
Book Dimensions
Height: Unknown
Width: Unknown
Thickness: Unknown
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